got ice milk?

Today a friend was telling me about his birthday dinner celebration over the weekend – a fabulous meal at Quince, which concluded beautifully with a dessert that incorporated ice milk. “Whatever happened to ice milk?” we both pondered and reminisced about. When I was a kid, I remembered seeing it in the freezer section, along with the ice cream containers, ice cream bars and popsicles. But in my adult years, ice milk seemed to have melted away, sent to that heaven where all deserted desserts go. I thought it may have gone the way of Red Dye No. 3 if scientists found that ice milk caused cancer in lab mice. Or that frozen yogurt had found a low fat way to chill our warm hearts thus usurping ice milk as a dietary favorite. Or worse (or better, depending on how you look at it), Americans no longer wanted the skinny cow. They wanted the big fat one in the corner – ice CREAM, which sent ice milk to file for Chapter 7.

I didn’t know so I did a little research.

In 1994, the FDA decided to change the name of “ice milk” to “low fat ice cream.” That’s all that happened. I don’t see the difference, personally. No cancer, no yogurt revolt, no bankruptcy. Just a name change.

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